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Industry Publications
Product Marketing
- Catalog Success - Published monthly by North American Publishing Co., Catalog Success provides readers with solid, how-to information, case studies and advice from leading experts on catalog creative, production/printing, e-commerce, fulfillment, merchandising, database marketing, lists and media, and customer relationship management.
- Direct - Published by Penton Media, DIRECT provides marketing professionals with a superior level of business intelligence about direct marketing, through complete case studies of successful strategies and original research on critical marketplace issues.
- DM News - Published by Haymarket Media Inc., DMNews provides comprehensive coverage of the convergence of direct, database and online marketing and advertising.
- Multichannel Merchant - Published by Penton Media, Multichannel Merchant provides a complete focus on integrating front-end and back-end operations, and everything in between, from marketing to e-commerce to warehousing.
- PROMO - Published by Penton Media, PROMO defines promotion industry trends, presents critical "how-to" information about promotion, and provides insights and ideas to help marketers build their brands.
- Target Marketing - Published monthly by North American Publishing Co., Target Marketing covers all direct response media, including direct mail, e-mail, telemarketing, space advertising, the Web and direct response TV, and gives readers insight into such subjects as using databases and lists effectively, acquiring new customers, up-selling and cross-selling existing customers, fulfillment strategies and more.
Circulation
- Circulation Management - Published by Red 7 Media, CM/Circulation Management is the magazine publishing industry’s most comprehensive and authoritative source on strategic trends and ongoing developments affecting circulation management, as well as in-depth, practical advice on every aspect of circulation management and marketing.
- FOLIO - Published by Red 7 Media, FOLIO is the definitive source of industry trends and news and tells the stories of those magazine enterprises that are creatively serving readers.
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